Optimize pre-sales and after-sales
Using MageBridge, you can optimize your sales process: Magento guarantees that the actual sales process runs flawless, while Joomla! allows you to easily build all the extra marketing around it: Blogging and advertizing is extremely simple in Joomla!. But you can also optimize your after-sales by subscribing new customers to various newsletters or download-groups, by adding forums and FAQ, by using social extensions to bind customers even more to your shop.