About Yireo

Our mission is to open up technology

We aim to help solution partners, developer agencies and individual agencies get the best out of technologies. We are here to help you develop in a better way.

About Yireo

Yireo is an internet company based in The Netherlands. We have a small dedicated team and a strong affiliation with open source. We love technology and work to open it up to you, so you can benefit from it also.

What we do with Yireo

We are busy bees. Education is our core business. But from there, we are active with numerous other projects. Here is what we do.

Developer events

In the past, we have organized twice a Magento 2 Seminar (2016), twice MageTestFest (2017, 2019) and four times Reacticon (2018x2, 2020, 2021) to push the community forward with new technology. Additionally, we have organized dozens Magento User Group meetups and other meetups.


Through training, blogs and extension development, we frequently dive into topics that others are not: Some of these experiments become training material, some are translated into blogs, others are picked up by the rest of the community. It allows Yireo to fulfill its main purpose: Opening up technology.


Yireo is home to many Magento and Shopware extensions. All are offered for free. Part of this is also that Yireo is proud member of ExtDN (the Magento Extension Developer Network).

Live training and on-demand courses

We regularly train both backend developers and frontend developers in The Netherlands, throughout Europe and worldwide, both on-site and online. Topics include Magento, Shopware, React, Vue and other related technologies. Recently, the Yireo portfolio was extended with On-Demand video courses.


Our documented history

We've been there, done that: Hosting, webdesign, development, consultancy.

Thus it came to be

Yireo was originally founded through a Dutch company in 2008, but main developer Jisse Reitsma left this company in 2011 and started Yireo as an independent company. Since then, the official company size of Yireo has remained small - as in 1 person :) - but various freelancers now make up the Yireo team as well.

Extensions for Joomla and Magento

While Yireo started as a tutorial-club in concept, its focus moved to extension-development after releasing a first draft of MageBridge in 2009. Since then, numerous other Joomla and Magento extensions have been released. Since late 2012, the Yireo portfolio has also been expanded with custom services to aid webdesigners and webdevelopers in their work.

A book and training

In 2014, the move was made to focus on training and education, starting with a book Programming Joomla Plugins written by founder Jisse Reitsma. Together with the book, we decided to focus more and more on trainings: The year 2015 was filled with Joomla development trainings and Magento 1 development trainings. Early 2016, Yireo organized a succesful Magento 2 Seminar with 220 attendees, and since then we have been focusing on Magento 2 development trainings as well.

The drop

In 2017, Joomla was dropped and Magento became the sole focus. Slowly, also Magento 1 was faded out in favor of Magento 2. Since 2018, React and Vue have been added to that portfolio.

COVID and online training

At the start of the COVID crisis, all trainings were turned into online versions. And since early 2021, Yireo is also offering On-Demand training - just like the original plan was - but not just with videos, but complete courses (with videos, extensive student notes and teacher guidance). We are on track.

Shopware 6

In 2020, we also dived into Shopware 6, being a healthy competitor to Magento 2: Jisse created a free video series to help developers get started with Shopware, we also wrote together with Shopware itself their official developer training curriculum and we have partnered up closely with them from that moment.